The human mind perceives things based on labels. Labelling has an annotation. The human mind perceives things based on labels. It saves mental energy, and it is natural. Pairs are made in heaven, but the choices are made on earth. It is a marketer’s job to keep the brand message clear. Especially in Luxury Brand Marketing, … Read more
Dare to blossom Beauty standards are perceptions. They can be shaped, changed and challenged. And anything that can be challenged is not true. Everything that exists is beautiful. Everything that blossoms is fragile. Dare to blossom, And let the world see you shine. To convey a message like this is like walking on a two-edged sword. … Read more
Our primal instinct Listening to stories is our primal instinct.Our forefathers gathered around the fire to tell stories.We, as kids, gathered around our grandma to listen to her stories.We, as customers, gather around the brands to read stories. The progression of our lives is nothing but the story that we tell ourselves.We are wired to … Read more
WE ALL HAVE TO DO SOMETHING TO LIVING You are not a brand, you are not a product Purpose of Life — Daigo Instagram You are happening to life, life is not happening to you. You were not made for the system, the system is made for you. You are more than the concept this formality of reality has … Read more
My lifestyle has completely changed, and there is no going back The word luxury immediately ignites an image of opulence and expensive things. I don’t have any reservations about a lavish lifestyle, in fact, I strongly believe everyone should aspire for the best human experience in life. And I say this in spite of being a … Read more
These are the most common habits of Luxury lifestyle When was the last time you paused for a moment to reflect, taking time to embrace luxury in your daily life is a form of self-care. Luxury is not only about extravagance but it is also about finding beauty in unexpected places. You may surround your … Read more
A successful businessman walks a thin line between quality time and managing the business. In this fast-paced world, there is a constant demand to be on the toes. In the world of opulence and success, an entrepreneur can find himself grasping for time. Balancing a thriving business, the pursuit of growth and success along with … Read more
Chaos is beautiful, chaos is artistic. But chaos is incomprehensible just like art. Even as a seasoned marketer and entrepreneur the chaotic nature of the marketing campaign can hit hard. At first, it might seem like a beautiful mess, but once the honeymoon period is over the management of any given campaign can turn into … Read more
Many of us fall into the pitfall of perceiving Luxury as something expensive or something that has to do with status. Aesthetic plays a major role in the conceiving of the idea that we call Luxury, but it goes well beyond that too. We will have to walk a few steps, foot forward to understand … Read more
Luxury is excellence. Pinnacle of great comfort and extravagance in and out while experiencing the possession of something that is unique. Luxury is living art, an opulence associated with high end cars to fine dining and luxurious vacations. Luxury translates to the “finer things in life” that are prestigious and exclusive in nature. Point to … Read more